{"id":4382,"date":"2023-09-13T19:54:50","date_gmt":"2023-09-13T19:54:50","guid":{"rendered":"https:\/\/janegould.wpenginepowered.com\/?page_id=4382"},"modified":"2026-09-18T22:49:11","modified_gmt":"2026-09-18T22:49:11","slug":"home","status":"publish","type":"page","link":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/","title":{"rendered":"Home"},"content":{"rendered":"\n<ul class=\"wp-block-social-links is-content-justification-center is-layout-flex wp-container-core-social-links-is-layout-20959078 wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-facebook wp-block-social-link\"><a href=\"https:\/\/www.facebook.com\/login\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Facebook<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-instagram wp-block-social-link\"><a href=\"https:\/\/www.instagram.com\/accounts\/login\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12,4.622c2.403,0,2.688,0.009,3.637,0.052c0.877,0.04,1.354,0.187,1.671,0.31c0.42,0.163,0.72,0.358,1.035,0.673 c0.315,0.315,0.51,0.615,0.673,1.035c0.123,0.317,0.27,0.794,0.31,1.671c0.043,0.949,0.052,1.234,0.052,3.637 s-0.009,2.688-0.052,3.637c-0.04,0.877-0.187,1.354-0.31,1.671c-0.163,0.42-0.358,0.72-0.673,1.035 c-0.315,0.315-0.615,0.51-1.035,0.673c-0.317,0.123-0.794,0.27-1.671,0.31c-0.949,0.043-1.233,0.052-3.637,0.052 s-2.688-0.009-3.637-0.052c-0.877-0.04-1.354-0.187-1.671-0.31c-0.42-0.163-0.72-0.358-1.035-0.673 c-0.315-0.315-0.51-0.615-0.673-1.035c-0.123-0.317-0.27-0.794-0.31-1.671C4.631,14.688,4.622,14.403,4.622,12 s0.009-2.688,0.052-3.637c0.04-0.877,0.187-1.354,0.31-1.671c0.163-0.42,0.358-0.72,0.673-1.035 c0.315-0.315,0.615-0.51,1.035-0.673c0.317-0.123,0.794-0.27,1.671-0.31C9.312,4.631,9.597,4.622,12,4.622 M12,3 C9.556,3,9.249,3.01,8.289,3.054C7.331,3.098,6.677,3.25,6.105,3.472C5.513,3.702,5.011,4.01,4.511,4.511 c-0.5,0.5-0.808,1.002-1.038,1.594C3.25,6.677,3.098,7.331,3.054,8.289C3.01,9.249,3,9.556,3,12c0,2.444,0.01,2.751,0.054,3.711 c0.044,0.958,0.196,1.612,0.418,2.185c0.23,0.592,0.538,1.094,1.038,1.594c0.5,0.5,1.002,0.808,1.594,1.038 c0.572,0.222,1.227,0.375,2.185,0.418C9.249,20.99,9.556,21,12,21s2.751-0.01,3.711-0.054c0.958-0.044,1.612-0.196,2.185-0.418 c0.592-0.23,1.094-0.538,1.594-1.038c0.5-0.5,0.808-1.002,1.038-1.594c0.222-0.572,0.375-1.227,0.418-2.185 C20.99,14.751,21,14.444,21,12s-0.01-2.751-0.054-3.711c-0.044-0.958-0.196-1.612-0.418-2.185c-0.23-0.592-0.538-1.094-1.038-1.594 c-0.5-0.5-1.002-0.808-1.594-1.038c-0.572-0.222-1.227-0.375-2.185-0.418C14.751,3.01,14.444,3,12,3L12,3z M12,7.378 c-2.552,0-4.622,2.069-4.622,4.622S9.448,16.622,12,16.622s4.622-2.069,4.622-4.622S14.552,7.378,12,7.378z M12,15 c-1.657,0-3-1.343-3-3s1.343-3,3-3s3,1.343,3,3S13.657,15,12,15z M16.804,6.116c-0.596,0-1.08,0.484-1.08,1.08 s0.484,1.08,1.08,1.08c0.596,0,1.08-0.484,1.08-1.08S17.401,6.116,16.804,6.116z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Instagram<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-linkedin wp-block-social-link\"><a href=\"https:\/\/www.linkedin.com\/login\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7,3H4.3C3.582,3,3,3.582,3,4.3v15.4C3,20.418,3.582,21,4.3,21h15.4c0.718,0,1.3-0.582,1.3-1.3V4.3 C21,3.582,20.418,3,19.7,3z M8.339,18.338H5.667v-8.59h2.672V18.338z M7.004,8.574c-0.857,0-1.549-0.694-1.549-1.548 c0-0.855,0.691-1.548,1.549-1.548c0.854,0,1.547,0.694,1.547,1.548C8.551,7.881,7.858,8.574,7.004,8.574z M18.339,18.338h-2.669 v-4.177c0-0.996-0.017-2.278-1.387-2.278c-1.389,0-1.601,1.086-1.601,2.206v4.249h-2.667v-8.59h2.559v1.174h0.037 c0.356-0.675,1.227-1.387,2.526-1.387c2.703,0,3.203,1.779,3.203,4.092V18.338z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">LinkedIn<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-x wp-block-social-link\"><a href=\"#\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13.982 10.622 20.54 3h-1.554l-5.693 6.618L8.745 3H3.5l6.876 10.007L3.5 21h1.554l6.012-6.989L15.868 21h5.245l-7.131-10.378Zm-2.128 2.474-.697-.997-5.543-7.93H8l4.474 6.4.697.996 5.815 8.318h-2.387l-4.745-6.787Z\" \/><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">X<\/span><\/a><\/li><\/ul>\n\n\n\n<div class=\"wp-block-cover is-light\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"999\" class=\"wp-block-cover__image-background wp-image-4428\" alt=\"\" src=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-scaled.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-scaled.jpg 2560w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-300x117.jpg 300w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-1024x400.jpg 1024w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-768x300.jpg 768w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-1536x599.jpg 1536w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-2048x799.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-tertiary-background-color has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container has-global-padding is-layout-constrained wp-block-cover-is-layout-constrained\">\n<p class=\"has-text-align-center has-large-font-size wp-block-paragraph\"><\/p>\n<\/div><\/div>\n\n\n<ul class=\"wp-block-latest-posts__list is-grid columns-3 has-dates has-author wp-block-latest-posts is-layout-grid wp-container-core-latest-posts-is-layout-0d5c60d9 wp-block-latest-posts-is-layout-grid\"><li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/one-upon-a-time\/\">One Upon A Time<\/a><div class=\"wp-block-latest-posts__post-author\">by Jane Gould<\/div><time datetime=\"2026-09-18T23:16:06+00:00\" class=\"wp-block-latest-posts__post-date\">September 18, 2026<\/time><div class=\"wp-block-latest-posts__post-excerpt\">Before AI this was so difficult!<\/div><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/pick-up-the-phone-and-sell-evs\/\">Pick Up the Phone and Sell EVs<\/a><div class=\"wp-block-latest-posts__post-author\">by Jane Gould<\/div><time datetime=\"2026-09-17T16:42:22+00:00\" class=\"wp-block-latest-posts__post-date\">September 17, 2026<\/time><div class=\"wp-block-latest-posts__post-excerpt\">There\u2019s a wake-up call coming for car makers, and it\u2019s ringing straight from their smartphones. It&#8217;s time to promote Electric Vehicles (EVs) with the same bravado and sizzle as consumer electronics, the marketing that propels our phones! This past week, the new CEO of Apple, John Ternus, made product&nbsp; announcements&nbsp; that would be inimical to\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/pick-up-the-phone-and-sell-evs\/\" rel=\"noopener\">Read more<span class=\"screen-reader-text\">: Pick Up the Phone and Sell EVs<\/span><\/a><\/div><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/why-automakers-spend-billions-to-make-you-love-big-trucks\/\">Why Automakers Spend Billions to Make You Love Big Trucks<\/a><div class=\"wp-block-latest-posts__post-author\">by Jane Gould<\/div><time datetime=\"2026-08-23T19:35:07+00:00\" class=\"wp-block-latest-posts__post-date\">August 23, 2026<\/time><div class=\"wp-block-latest-posts__post-excerpt\">Have you ever stopped to wonder why so many suburban commuters favor massive vehicles for stop-and-go driving?\u00a0 Buyers routinely pay $30,000 to $50,000 extra for fully loaded pick-up trucks that sport roaring, vibrating V-8 engines. Yet the drivers spend their time in traffic and seldom, if ever, venture off-road or need to tow. This year\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/why-automakers-spend-billions-to-make-you-love-big-trucks\/\" rel=\"noopener\">Read more<span class=\"screen-reader-text\">: Why Automakers Spend Billions to Make You Love Big Trucks<\/span><\/a><\/div><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-20959078 wp-block-buttons-is-layout-flex\">\n<div style=\"--wp--block-button--width: 50;\" class=\"wp-block-button is-style-fill has-custom-width wp-block-button__width wp-block-button__width-50\"><a class=\"wp-block-button__link has-base-color has-vivid-red-background-color has-text-color has-background has-text-align-center has-medium-font-size has-custom-font-size wp-element-button\" href=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/category\/archives\/\" style=\"border-radius:15px\">Read More Posts<\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-vivid-red-color has-alpha-channel-opacity has-vivid-red-background-color has-background is-style-wide\" style=\"margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--50)\"\/>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>BeMobile Smart<\/strong> is about fusion&#8230;..the fusion of telecommunications and transportation. We use metaphors from transportation to describe our time on the Internet &#8230; we need &#8216;guardrails&#8217; to stop outbursts and &#8216;speed limits&#8217; to control  scrolling. In cars, we use the language of smartphones- we navigate visually, but are prone to distraction, and sometimes drive on auto-pilot. When it comes to the electric car, the fusion is nearly complete.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Telcom networks are designed for 99% uptime. Public Electrical Vehicle (EV) charging needs to model this rate.<\/li>\n\n\n\n<li>Lithium batteries power both phones and cars. Cars need to go further on their charge, just like phones. <\/li>\n\n\n\n<li>Connection to the broadband network is essential for phones, useful for the EV.<\/li>\n\n\n\n<li>Phones are essential in cars for traffic navigation and wayfaring.<\/li>\n\n\n\n<li>Cars are useful as private places to take calls, scroll, and text.<\/li>\n\n\n\n<li>Phones and cars are complements.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized wp-duotone-unset-1\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"976\" src=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/09\/carandroadandphone-1024x976.jpg\" alt=\"\" class=\"wp-image-4392\" style=\"object-fit:cover;width:380px;height:362px\" srcset=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/09\/carandroadandphone-1024x976.jpg 1024w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/09\/carandroadandphone-300x286.jpg 300w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/09\/carandroadandphone-768x732.jpg 768w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/09\/carandroadandphone-1536x1464.jpg 1536w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/09\/carandroadandphone-2048x1952.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-vivid-red-color has-alpha-channel-opacity has-vivid-red-background-color has-background is-style-wide\" style=\"margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--50)\"\/>\n\n\n\n<figure class=\"wp-block-image size-large wp-duotone-unset-2\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/11\/SMART-1024x576.jpg\" alt=\"\" class=\"wp-image-4536\" srcset=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/11\/SMART-1024x576.jpg 1024w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/11\/SMART-300x169.jpg 300w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/11\/SMART-768x432.jpg 768w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/11\/SMART-1536x864.jpg 1536w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/11\/SMART-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-vivid-red-color has-alpha-channel-opacity has-vivid-red-background-color has-background is-style-wide\" style=\"margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--50)\"\/>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-3ab91840 wp-block-group-is-layout-constrained\"><style id=\"wpforms-css-vars-5431-block-66e12d78-9e57-43e5-92f9-b3c89e65413c\">\n\t\t\t\t#wpforms-5431.wpforms-block-66e12d78-9e57-43e5-92f9-b3c89e65413c {\n\t\t\t\t--wpforms-label-color: #920000;\n--wpforms-label-sublabel-color: #7f7f7f;\n--wpforms-label-error-color: #ff0000;\n--wpforms-page-break-color: #dddddd;\n--wpforms-field-border-radius: 0px;\n--wpforms-field-border-color: #cccccc;\n--wpforms-field-border-color-spare: #cccccc;\n--wpforms-field-text-color: #444444;\n--wpforms-button-border-style: solid;\n--wpforms-button-border-radius: 0px;\n--wpforms-button-background-color: #920000;\n--wpforms-button-text-color: #666666;\n--wpforms-button-border-color: #cccccc;\n--wpforms-field-size-input-height: 43px;\n--wpforms-field-size-input-spacing: 15px;\n--wpforms-field-size-font-size: 16px;\n--wpforms-field-size-line-height: 19px;\n--wpforms-field-size-padding-h: 14px;\n--wpforms-field-size-checkbox-size: 16px;\n--wpforms-field-size-sublabel-spacing: 5px;\n--wpforms-field-size-icon-size: 1;\n--wpforms-label-size-font-size: 14px;\n--wpforms-label-size-line-height: 17px;\n--wpforms-label-size-sublabel-font-size: 13px;\n--wpforms-label-size-sublabel-line-height: 16px;\n--wpforms-button-size-font-size: 14px;\n--wpforms-button-size-height: 37px;\n--wpforms-button-size-padding-h: 15px;\n--wpforms-button-size-margin-top: 5px;\n\t\t\t}\n\t\t\t<\/style><div class=\"wpforms-container wpforms-container-full wpforms-block wpforms-block-66e12d78-9e57-43e5-92f9-b3c89e65413c wpforms-render-modern\" id=\"wpforms-5431\"><form id=\"wpforms-form-5431\" class=\"wpforms-validate wpforms-form wpforms-ajax-form\" data-formid=\"5431\" method=\"post\" enctype=\"multipart\/form-data\" action=\"\/clonepath\/wp-json\/wp\/v2\/pages\/4382\" data-token=\"cc5a83df2a2058a9d91fd2dfbf32f25b\" data-token-time=\"1789781024\"><div class=\"wpforms-head-container\"><div class=\"wpforms-title\">Be First to Get New Posts<\/div><\/div><noscript class=\"wpforms-error-noscript\">Please enable JavaScript in your browser to complete this form.<\/noscript><div id=\"wpforms-error-noscript\" style=\"display: none;\">Please enable JavaScript in your browser to complete this form.<\/div><div class=\"wpforms-field-container\"><div id=\"wpforms-5431-field_1-container\" class=\"wpforms-field wpforms-field-name\" data-field-id=\"1\"><fieldset><legend class=\"wpforms-field-label\">Name <span class=\"wpforms-required-label\" aria-hidden=\"true\">*<\/span><\/legend><div class=\"wpforms-field-row wpforms-field-medium\"><div class=\"wpforms-field-row-block wpforms-first wpforms-one-half\"><input type=\"text\" id=\"wpforms-5431-field_1\" class=\"wpforms-field-name-first wpforms-field-required\" name=\"wpforms[fields][1][first]\" aria-errormessage=\"wpforms-5431-field_1-error\" required><label for=\"wpforms-5431-field_1\" class=\"wpforms-field-sublabel after\">First<\/label><\/div><div class=\"wpforms-field-row-block wpforms-one-half\"><input type=\"text\" id=\"wpforms-5431-field_1-last\" class=\"wpforms-field-name-last wpforms-field-required\" name=\"wpforms[fields][1][last]\" aria-errormessage=\"wpforms-5431-field_1-last-error\" required><label for=\"wpforms-5431-field_1-last\" class=\"wpforms-field-sublabel after\">Last<\/label><\/div><\/div><\/fieldset><\/div>\t\t<div id=\"wpforms-5431-field_3-container\"\n\t\t\tclass=\"wpforms-field wpforms-field-text\"\n\t\t\tdata-field-type=\"text\"\n\t\t\tdata-field-id=\"3\"\n\t\t\t>\n\t\t\t<label class=\"wpforms-field-label\" for=\"wpforms-5431-field_3\" >Name Email<\/label>\n\t\t\t<input type=\"text\" id=\"wpforms-5431-field_3\" class=\"wpforms-field-medium\" name=\"wpforms[fields][3]\" >\n\t\t<\/div>\n\t\t<div id=\"wpforms-5431-field_2-container\" class=\"wpforms-field wpforms-field-email\" data-field-id=\"2\"><label class=\"wpforms-field-label\" for=\"wpforms-5431-field_2\">Email <span class=\"wpforms-required-label\" aria-hidden=\"true\">*<\/span><\/label><input type=\"email\" id=\"wpforms-5431-field_2\" class=\"wpforms-field-medium wpforms-field-required\" name=\"wpforms[fields][2]\" spellcheck=\"false\" aria-errormessage=\"wpforms-5431-field_2-error\" required><\/div><script>\n\t\t\t\t( function() {\n\t\t\t\t\tconst style = document.createElement( 'style' );\n\t\t\t\t\tstyle.appendChild( document.createTextNode( '#wpforms-5431-field_3-container { position: absolute !important; overflow: hidden !important; display: inline !important; height: 1px !important; width: 1px !important; z-index: -1000 !important; padding: 0 !important; } #wpforms-5431-field_3-container input { visibility: hidden; } #wpforms-conversational-form-page #wpforms-5431-field_3-container label { counter-increment: none; }' ) );\n\t\t\t\t\tdocument.head.appendChild( style );\n\t\t\t\t\tdocument.currentScript?.remove();\n\t\t\t\t} )();\n\t\t\t<\/script><\/div><!-- .wpforms-field-container --><div class=\"wpforms-submit-container\" ><input type=\"hidden\" name=\"wpforms[id]\" value=\"5431\"><input type=\"hidden\" name=\"wpforms[time_token]\" value=\"1789781024.2b6b3613cab474d6fede1e67ce6b010117bb8096b0354e9ef354754886104d81\"><input type=\"hidden\" name=\"page_title\" value=\"\"><input type=\"hidden\" name=\"page_url\" value=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-json\/wp\/v2\/pages\/4382\"><input type=\"hidden\" name=\"url_referer\" value=\"\"><button type=\"submit\" name=\"wpforms[submit]\" id=\"wpforms-submit-5431\" class=\"wpforms-submit\" aria-live=\"assertive\" value=\"wpforms-submit\">Enter<\/button><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/plugins\/wpforms-lite\/assets\/images\/submit-spin.svg\" class=\"wpforms-submit-spinner\" style=\"display: none;\" width=\"26\" height=\"26\" alt=\"Loading\"><\/div><\/form><\/div>  <!-- .wpforms-container --><\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-vivid-red-color has-alpha-channel-opacity has-vivid-red-background-color has-background is-style-wide\" style=\"margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--50)\"\/>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-841e23de wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image alignright size-large is-resized wp-duotone-unset-3\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/Jane-Gould-Footer-Image-2-1024x1024.png\" alt=\"\" class=\"wp-image-4449\" style=\"width:310px;height:300px\" srcset=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/Jane-Gould-Footer-Image-2-1024x1024.png 1024w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/Jane-Gould-Footer-Image-2-300x300.png 300w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/Jane-Gould-Footer-Image-2-150x150.png 150w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/Jane-Gould-Footer-Image-2-768x768.png 768w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/Jane-Gould-Footer-Image-2-1536x1536.png 1536w, https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/Jane-Gould-Footer-Image-2.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">ABOUT JANE GOULD, PhD<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">I started the DearSmartphone column in 2018. It is a traditional advice column with a modern twist. Readers discuss digital issues and the problems they present.<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Be Mobile Smart continues in the DearSmartphone tradition. It drills down on the unique ways that our mobile devices channel our behaviors and collective intelligence. Be Mobile Smart is my personal calling as I have been a researcher in both the transportation field and communications. Feel free to read more <a href=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/about-jane\/\" data-type=\"link\" data-id=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/about-jane\/\">about me<\/a>.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>BeMobile Smart is about fusion&#8230;..the fusion of telecommunications and transportation. We use metaphors from transportation to describe our time on the Internet &#8230; we need &#8216;guardrails&#8217; to stop outbursts and &#8216;speed limits&#8217; to control scrolling. In cars, we use the language of smartphones- we navigate visually, but are prone to distraction, and sometimes drive on [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4382","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>- BeMobileSmartTHE CLONE: The Digital Fusion of Cars and Phones<\/title>\n<meta name=\"description\" content=\"The new mobility has arrived! It began with telecommunications, updated with plug-in batteries and evolved as the Fusion of Cars and Phones.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"- BeMobileSmartTHE CLONE: The Digital Fusion of Cars and Phones\" \/>\n<meta property=\"og:description\" content=\"The new mobility has arrived! It began with telecommunications, updated with plug-in batteries and evolved as the Fusion of Cars and Phones.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/\" \/>\n<meta property=\"og:site_name\" content=\"BeMobileSmartTHE CLONE\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-18T22:49:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"999\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/\",\"url\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/\",\"name\":\"- BeMobileSmartTHE CLONE: The Digital Fusion of Cars and Phones\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/shutterstock_2157179973-scaled.jpg\",\"datePublished\":\"2023-09-13T19:54:50+00:00\",\"dateModified\":\"2026-09-18T22:49:11+00:00\",\"description\":\"The new mobility has arrived! It began with telecommunications, updated with plug-in batteries and evolved as the Fusion of Cars and Phones.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#primaryimage\",\"url\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/shutterstock_2157179973-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/shutterstock_2157179973-scaled.jpg\",\"width\":2560,\"height\":999},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Home\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#website\",\"url\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/\",\"name\":\"BeMobileSmart\",\"description\":\"Crossroads of New Mobility &amp; EVs\",\"publisher\":{\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#organization\",\"name\":\"Be Mobile Smart\",\"url\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/BeMobileSmart-Logo-e1697559644241.png\",\"contentUrl\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/BeMobileSmart-Logo-e1697559644241.png\",\"width\":1105,\"height\":1090,\"caption\":\"Be Mobile Smart\"},\"image\":{\"@id\":\"https:\\\/\\\/staging-x.bemobilesmart.com\\\/clonepath\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"- BeMobileSmartTHE CLONE: The Digital Fusion of Cars and Phones","description":"The new mobility has arrived! It began with telecommunications, updated with plug-in batteries and evolved as the Fusion of Cars and Phones.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"- BeMobileSmartTHE CLONE: The Digital Fusion of Cars and Phones","og_description":"The new mobility has arrived! It began with telecommunications, updated with plug-in batteries and evolved as the Fusion of Cars and Phones.","og_url":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/","og_site_name":"BeMobileSmartTHE CLONE","article_modified_time":"2026-09-18T22:49:11+00:00","og_image":[{"width":2560,"height":999,"url":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/","url":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/","name":"- BeMobileSmartTHE CLONE: The Digital Fusion of Cars and Phones","isPartOf":{"@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#website"},"primaryImageOfPage":{"@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#primaryimage"},"image":{"@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#primaryimage"},"thumbnailUrl":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-scaled.jpg","datePublished":"2023-09-13T19:54:50+00:00","dateModified":"2026-09-18T22:49:11+00:00","description":"The new mobility has arrived! It began with telecommunications, updated with plug-in batteries and evolved as the Fusion of Cars and Phones.","breadcrumb":{"@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/staging-x.bemobilesmart.com\/clonepath\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#primaryimage","url":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-scaled.jpg","contentUrl":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/shutterstock_2157179973-scaled.jpg","width":2560,"height":999},{"@type":"BreadcrumbList","@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/"},{"@type":"ListItem","position":2,"name":"Home"}]},{"@type":"WebSite","@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#website","url":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/","name":"BeMobileSmart","description":"Crossroads of New Mobility &amp; EVs","publisher":{"@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#organization","name":"Be Mobile Smart","url":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#\/schema\/logo\/image\/","url":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/BeMobileSmart-Logo-e1697559644241.png","contentUrl":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-content\/uploads\/2023\/10\/BeMobileSmart-Logo-e1697559644241.png","width":1105,"height":1090,"caption":"Be Mobile Smart"},"image":{"@id":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-json\/wp\/v2\/pages\/4382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-json\/wp\/v2\/comments?post=4382"}],"version-history":[{"count":32,"href":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-json\/wp\/v2\/pages\/4382\/revisions"}],"predecessor-version":[{"id":5708,"href":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-json\/wp\/v2\/pages\/4382\/revisions\/5708"}],"wp:attachment":[{"href":"https:\/\/staging-x.bemobilesmart.com\/clonepath\/wp-json\/wp\/v2\/media?parent=4382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}